Making The Total Cost Of Ownership For External Data Manageable With Crux


July 17th, 2022

1 hr 7 mins 12 secs

Your Host

About this Episode


There are extensive and valuable data sets that are available outside the bounds of your organization. Whether that data is public, paid, or scraped it requires investment and upkeep to acquire and integrate it with your systems. Crux was built to reduce the total cost of acquisition and ownership for integrating external data, offering a fully managed service for delivering those data assets in the manner that best suits your infrastructure. In this episode Crux CTO Mark Etherington discusses the different costs involved in managing external data, how to think about the total return on investment for your data, and how the Crux platform is architected to reduce the toil involved in managing third party data.


  • Hello and welcome to the Data Engineering Podcast, the show about modern data management
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  • Your host is Tobias Macey and today I’m interviewing Mark Etherington about Crux, a platform that helps organizations scale their most critical data delivery, operations, and transformation needs


  • Introduction
  • How did you get involved in the area of data management?
  • Can you describe what Crux is and the story behind it?
  • What are the categories of information that organizations use external data sources for?
  • What are the challenges and long-term costs related to integrating external data sources that are most often overlooked or underestimated?
    • What are some of the primary risks involved in working with external data sources?
  • How do you work with customers to help them understand the long-term costs associated with integrating various sources?
    • How does that play into the broader conversation about assessing the value of a given data-set?
  • Can you describe how you have architected the Crux platform?
    • How have the design and goals of the platform changed or evolved since you started working on it?
    • What are the design choices that have had the most significant impact on your ability to reduce operational complexity and maintenance overhead for the data you are working with?
  • For teams who are relying on Crux to manage external data, what is involved in setting up the initial integration with your system?
    • What are the steps to on-board new data sources?
  • How do you manage data quality/data observability across your different data providers?
    • What kinds of signals do you propagate to your customers to feed into their operational platforms?
  • What are the most interesting, innovative, or unexpected ways that you have seen Crux used?
  • What are the most interesting, unexpected, or challenging lessons that you have learned while working on Crux?
  • When is Crux the wrong choice?
  • What do you have planned for the future of Crux?

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Parting Question

  • From your perspective, what is the biggest gap in the tooling or technology for data management today?

Closing Announcements

  • Thank you for listening! Don’t forget to check out our other shows. Podcast.__init__ covers the Python language, its community, and the innovative ways it is being used. The Machine Learning Podcast helps you go from idea to production with machine learning.
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The intro and outro music is from The Hug by The Freak Fandango Orchestra / CC BY-SA

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