Data Integration

Build Better Data Products By Creating Data, Not Consuming It - Episode 340

A lot of the work that goes into data engineering is trying to make sense of the “data exhaust” from other applications and services. There is an undeniable amount of value and utility in that information, but it also introduces significant cost and time requirements. In this episode Nick King discusses how you can be intentional about data creation in your applications and services to reduce the friction and errors involved in building data products and ML applications. He also describes the considerations involved in bringing behavioral data into your systems, and the ways that he and the rest of the Snowplow team are working to make that an easy addition to your platforms.

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Clean Up Your Data Using Scalable Entity Resolution And Data Mastering With Zingg - Episode 339

Despite the best efforts of data engineers, data is as messy as the real world. Entity resolution and fuzzy matching are powerful utilities for cleaning up data from disconnected sources, but it has typically required custom development and training machine learning models. Sonal Goyal created and open-sourced Zingg as a generalized tool for data mastering and entity resolution to reduce the effort involved in adopting those practices. In this episode she shares the story behind the project, the details of how it is implemented, and how you can use it for your own data projects.

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Investing In Understanding The Customer Journey At American Express - Episode 331

For any business that wants to stay in operation, the most important thing they can do is understand their customers. American Express has invested substantial time and effort in their Customer 360 product to achieve that understanding. In this episode Purvi Shah, the VP of Enterprise Big Data Platforms at American Express, explains how they have invested in the cloud to power this visibility and the complex suite of integrations they have built and maintained across legacy and modern systems to make it possible.

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Power Your Real-Time Analytics Without The Headache Using Fivetran's Change Data Capture Integrations - Episode 327

Data integration from source systems to their downstream destinations is the foundational step for any data product. With the increasing expecation for information to be instantly accessible, it drives the need for reliable change data capture. The team at Fivetran have recently introduced that functionality to power real-time data products. In this episode Mark Van de Wiel explains how they integrated CDC functionality into their existing product, discusses the nuances of different approaches to change data capture from various sources.

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Making The Total Cost Of Ownership For External Data Manageable With Crux - Episode 308

There are extensive and valuable data sets that are available outside the bounds of your organization. Whether that data is public, paid, or scraped it requires investment and upkeep to acquire and integrate it with your systems. Crux was built to reduce the total cost of acquisition and ownership for integrating external data, offering a fully managed service for delivering those data assets in the manner that best suits your infrastructure. In this episode Crux CTO Mark Etherington discusses the different costs involved in managing external data, how to think about the total return on investment for your data, and how the Crux platform is architected to reduce the toil involved in managing third party data.

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Be Confident In Your Data Integration By Quickly Validating Matching Records With data-diff - Episode 303

The perennial challenge of data engineers is ensuring that information is integrated reliably. While it is straightforward to know whether a synchronization process succeeded, it is not always clear whether every record was copied correctly. In order to quickly identify if and how two data systems are out of sync Gleb Mezhanskiy and Simon Eskildsen partnered to create the open source data-diff utility. In this episode they explain how the utility is implemented to run quickly and how you can start using it in your own data workflows to ensure that your data warehouse isn’t missing any records from your source systems.

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Strategies And Tactics For A Successful Master Data Management Implementation - Episode 301

The most complicated part of data engineering is the effort involved in making the raw data fit into the narrative of the business. Master Data Management (MDM) is the process of building consensus around what the information actually means in the context of the business and then shaping the data to match those semantics. In this episode Malcolm Hawker shares his years of experience working in this domain to explore the combination of technical and social skills that are necessary to make an MDM project successful both at the outset and over the long term.

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Leading The Charge For The ELT Data Integration Pattern For Cloud Data Warehouses At Matillion - Episode 286

The predominant pattern for data integration in the cloud has become extract, load, and then transform or ELT. Matillion was an early innovator of that approach and in this episode CTO Ed Thompson explains how they have evolved the platform to keep pace with the rapidly changing ecosystem. He describes how the platform is architected, the challenges related to selling cloud technologies into enterprise organizations, and how you can adopt Matillion for your own workflows to reduce the maintenance burden of data integration workflows.

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Build Your Own End To End Customer Data Platform With Rudderstack - Episode 263

Collecting, integrating, and activating data are all challenging activities. When that data pertains to your customers it can become even more complex. To simplify the work of managing the full flow of your customer data and keep you in full control the team at Rudderstack created their eponymous open source platform that allows you to work with first and third party data, as well as build and manage reverse ETL workflows. In this episode CEO and founder Soumyadeb Mitra explains how Rudderstack compares to the various other tools and platforms that share some overlap, how to set it up for your own data needs, and how it is architected to scale to meet demand.

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Open Source Reverse ETL For Everyone With Grouparoo - Episode 254

Reverse ETL is a product category that evolved from the landscape of customer data platforms with a number of companies offering their own implementation of it. While struggling with the work of automating data integration workflows with marketing, sales, and support tools Brian Leonard accidentally discovered this need himself and turned it into the open source framework Grouparoo. In this episode he explains why he decided to turn these efforts into an open core business, how the platform is implemented, and the benefits of having an open source contender in the landscape of operational analytics products.

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